I once read a book on doing standup comedy. The write goes on to explain in one section of a book, how each comic needs to have material that fits their personality and who they are. He explained that a blonde woman tried to use Bill Cosby's material and it just didn't work.
Anyone on this note, I mention it is the same for anyone else in business, when it comes to marketing. You need to have your material match you and who you are. You need to represent yourself in the most positive genuine light as possible, and what you have to offer. It has to stand out as unique or you will get lost in the mix of other voice. Also, being positive is key here. Because you come off as bleh, no one is interested. There is enough bleh in the world.
So, in a nutshell, find your voice.
Sunday, May 6, 2007
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment